Examples of business-to-business (B2B) loyalty programs include the following:

• Distributor loyalty programs: Loyalty programs for distributors are frequently provided by product distributors. These programs honor distributors for achieving predetermined sales goals or for steadily expanding their volume of sales. Discounts, exclusive pricing, and exclusive product debuts are some of these programs’ possible features.
• Partner loyalty programs: Technology firms like Microsoft and IBM offer partner loyalty programs that give rewards to their partners for their ongoing support and product sales. These programs may offer discounts on goods and services as well as access to special training and resources.
• Supplier loyalty programs: Many businesses give their suppliers special treatment in the form of special pricing, expedited order processing, and other advantages in exchange for their commitment and performance.
• Channel loyalty programs: Programs that reward channel partners for their sales and support are available from businesses that sell through a variety of channels, such as retailers and wholesalers. In addition to support and training materials, these programs may provide participants access to special discounts and incentives for sales.

These are just a few instances of B2B loyalty programs. It’s crucial to pick a program that suits your needs and offers the incentives that are most significant to your organization because each program is specifically created to address the demands of a certain sector or business.