Sales incentives can be a powerful motivator for improving sales performance. Incentives can help increase sales productivity by providing extra motivation and rewards for achieving certain goals. Companies can create incentive programs to reward salespeople for hitting certain targets or quotas as well as provide recognition for successful sales. Incentives can also provide incentives to increase sales activity, such as offering bonuses or discounts for achieving certain sales volumes. By providing incentives and rewards for increased sales productivity, companies can create an environment that encourages salespeople to be more productive and motivated.